Travis Perkins Building Better Business guide

Travis Perkins Building Better Business guide

For a great many tradesmen and women, a Travis Perkins branch is their first port of call when they need tools, equipment, parts and materials. Not surprisingly then, Travis Perkins have a significant presence in the market and have built up a good relationship with thousands of self-employed tradesmen. But they don't just sell them products, Travis Perkins aim to strengthen this relationship by helping the self-employed build their businesses.

This Building Better Business guide was designed to be the A-Z of how to promote your business. The tradesmen reading it won't necessarily be familiar with many of the marketing strategies and advertising terms we all use, and they're always pressed for time. So the guide was written in bite-size chunks in very clear and straightforward English.